If you do not see the in-app Commercial Music Library, please ensure that you are using a Business Account. You'll land on the Commercial Sounds page, where all songs have commercial usage rights. Tap the + sign at the bottom of the app screen to go into shooting mode.įrom here, tap the □ Add sound button at the top of your screen If you're not, it's easy to change with just a few taps - just follow the steps here. Make sure you are using a Business Account. You can access all of these songs and playlists in your TikTok app. Click a playlist to enter its detail page showing all music under this list.The Creative Center's Audio Library tab is our desktop version of the CAL. In the Playlist tab, you can select your region from the dropdown menu to see playlists with different themes, moods and genres. □ You can click Audio Library Guidelines to find out more about usable placements of music in the pop-up window. They believe that production music, while created to enhance a piece of visual content, should have a life and authentic sensibility that lives beyond that content.Īfter opening Creative Center from the Inspiration menu, you'll see Audio Library in the navigation bar. 5 Alarm strives to create a world in which viewers gravitate toward the music they hear in an advertisement, seek it out, and become fans of the artists who create it. Many of the songs available to our advertisers and users on TikTok come from one of Anthem's production companies, 5 Alarm Music. An award-winning industry leader, Anthem Production Music and Entertainment is supported by a global team of music directors, composers, and creatives. We recently partnered with Anthem Production Group to add more than 350,000 new tracks to our Commercial Audio Library, bringing the total available to over 600,000. We've also added a new Playlists feature, which can be filtered by region to quickly find music collections with different popular themes. This new platform makes it easier than ever for businesses to find the right soundtrack for their next campaign or organic post. Housed under the Creative Center, the Audio Library allows advertisers to browse, listen and search with multi-dimensional filters including region, usable placements, themes, genre, mood, and duration. To make it easier for brands to explore royalty-free music for use on TikTok, we recently launched the Audio Library. All songs in the CAL are pre-cleared for commercial use, so businesses don't have to go through the lengthy process of obtaining licenses on their own. The Commercial Audio Library (CAL) is a growing collection of songs and sound effects from around the world, sourced from emerging artists and top-tier music houses across a variety of styles and genres. We know that sourcing and licensing music for branded content can be a pain point for brands, so last May, we launched our royalty-free music library for commercial use. One Kantar study found that TikTok was the only platform where ads with audio generated significant lifts in both purchase intent and brand favorability. It's hard to overstate the importance of sound on TikTok.
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